OUR STORY
Love shows up in the everyday.
In the walks we make time for. The muddy paws we wash.The little routines that tell our dogs they belong.
The Pawsitive Brand grew from that kind of love. Inspired by life with Morocko and rooted in the Pacific Northwest, we bring a dog lover’s heart to everyday care—with thoughtful attention to ingredients, scent, and the places we explore together.
Dogs were at the heart of our decision to use less essential oil. We wanted scent to be a considered part of the formula, while keeping our focus on the pups we’re caring for.
Made in Oregon and inspired by nature, we celebrate real dogs and the people who show up for them.
Real dogs. Real life. Clean Pup Energy™.
Everyday Dog Care Soap
Made with heart. Mindful about scent.
Bath time is another way we show up for our dogs.
Our concentrated organic Castile soap is crafted with saponified organic plant oils. Made in Oregon, it brings together plant-powered ingredients and three scent options, with essential oil blends reduced from our manufacturer’s standard formulas.
A pleasant scent is part of the experience. Our dogs are the reason behind the product.
Each 12 fl oz amber bottle includes a pump for dispensing. Follow the dilution and care directions on your bottle—a little goes a long way.
For the muddy-paw moments and the love that follows.
Meet the Scents
Three scents. The same thoughtful approach.
Find the scent you’d like to make part of your pup’s bath-day routine. Every option shares our commitment to reduced essential oils.
Pup & Fresh — Mint
A fresh mint scent with a bright, outdoorsy feel.
Pup & Calm — Tea Tree + Lavender
An herbal, floral scent for slower bath-day moments.
Pup & Bright — Citrus Love
A cheerful citrus scent with sunshine in its spirit.
The names describe scent personalities, rather than promised effects on your dog’s mood or skin.
Our Ingredients
Plant-powered, thoughtfully put together.
Our soap starts with organic coconut, olive, and sunflower oils, saponified to create a concentrated Castile cleanser.
The formula also includes aloe vera, organic shea butter, organic rosemary flower extract, citric acid, and a proprietary essential oil blend. Potassium hydroxide is used in the soapmaking process.
Each scent has its own blend. Check your selected bottle’s label for its complete ingredient list and directions.
Apply as directed to a wet coat, lather gently, and rinse thoroughly. Avoid eyes and ears. For external use only. If irritation occurs, discontinue use and consult your veterinarian if needed.
Thoughtful ingredients. Clear information. Care with intention.
Our Earth
Love your dog. Respect their outside.
The Pacific Northwest is part of our heart—the forests, rainy walks, neighborhood parks, and trails that make life with dogs feel a little bigger.
Our approach to going green starts with practical choices: plant-powered ingredients, a concentrated formula, and production here in Oregon. Follow the dilution directions to make the most of each bottle.
We see sustainability as an ongoing responsibility. As we grow, our goals include improving packaging choices, reducing unnecessary materials, and sharing our progress openly.
Our Trail Patrol spirit carries beyond the bottle: pick up after your pup, respect wildlife, and leave shared spaces welcoming for the next dog and their person.
Care for your pup. Care for the places you share.
Our Community
Love is powerful when we show up for one another.
Everyday care reaches beyond the bottle—to our dogs, our neighbors, and the places we call home. With a Pacific Northwest heart, we believe in sharing what we can, supporting one another, and helping local communities and businesses thrive together.
That spirit extends to dogs still waiting for a home and the people who care for them. You can purchase a soap product to donate to a local shelter of your choice. Contact us to arrange a donation; we’ll coordinate with you and the shelter to confirm it can accept and use the product.
As we grow, our goals include partnerships with shelters, local businesses, and community organizations to make practical pet care more accessible—including for people experiencing homelessness with their pets. We’ll share those efforts as they take shape.
We’re thankful for every order, shared post, encouraging message, and introduction. Your love and support help build The Pawsitive Brand community, and we’re grateful you’re part of it.
For our pups. For our neighbors. For each other.
